Saturday, February 9, 2008

Running Running Running, Marsha MArsha MArshaa

Wait, I am still laughing. I loved the way there is a clear and distinct difference between runners and joggers. Pearl Izumi obviously leads the reader in becoming a runner because runners solve crimes. Runners are acutely aware of their surroundings. Runners are cool. Runners are portrayed as heroes. Runners, runners, and runners; reminds me of “Marsha Marsha Marsha” from the Brady Bunch and I LOVE it. Pearl Lzumi is ingenious; she shoes you the significance of running through the intelligence and motives of runners. In her efforts of persuasion, she indirectly ridicules joggers for “stopping for a snow cone if the fancy strikes them” because what was the point of the workout if you instantly and effortlessly gain all the calories back? She has convinced me that joggers are inferior to runners and runners shall always prevail in everything. I myself was a jogger, but after reading this ad I have converted to running. The text obviously alludes to pathos because I, a former jogger, am ashamed that I didn’t take it to the next level and be a runner! After readying the ad I feel as if joggers are incompetent, and one should strive to be a runner so they can reap all the benefits that come with being a runner.The Rbk ad was just disturbing. My god, I don’t even want to remember the add let alone by the shoes. What kind of message would you be sending to people by showing a man vomiting on the floor, even though you are trying to get across the opposite of what is portrayed? I think the mind behind the first add would destroy the second ad in comparison. The first ad was clever, witty, and funny. I was inspired to become a runner. The second ad was weird, disturbing, and deterred me from the whole concept of working out.

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